retail

How to maximize your store space with shelves

How to maximize your store space with shelves

If you have a store, you know how important it is to make the most of the available space. One way to do this is by using the right shelving to organize and display your products. Shelving allows you to optimize the vertical and horizontal space in your retail store, creating an orderly and attractive environment for customers. In addition, these shelves can help you improve the visibility and accessibility of your products, thus increasing your sales. At Promargon, we always want to offer you the best, and if you have ever wondered: how to choose the most suitable shelving? Here are some tips that may help you. Analyze your business type and what you are going to offer to the customer 1. Consider the type of product to be stored Depending on the size, weight, and shape of your products, you will need different shelves. For example, if you sell books, you can choose shelves with adjustable shelves that adapt to the different heights of the books. If you sell clothes, you can select shelves with bars to hang clothes and drawers to store accessories. If you sell food products, you can use shelves with grilles that allow ventilation and cleaning. 2. Consider the style and interior design of your store Shelving is not only functional, but also a decorative element that can influence the image of your business. Therefore, it is important that you choose storage and product display equipment that matches the style and colors of your store. For example, if you have a modern and minimalist store, you can opt for metal shelving with simple lines and neutral colors. If you have a vintage and cozy store, you can decide wooden shelves with rustic details and warm colors. 3. Before selecting the shelves, consider the available space and layout of your store Before buying your storage furniture or retail shelves, you should measure the available space and make a plan of the distribution of your store. So, you can know how many shelves you need and where to place them according to the specific goal of sale. It is essential to leave enough space between the shelves to facilitate the passage of customers and avoid crowds. It is also essential that you strategically locate the furniture to create zones of interest and direct the flow of customers to the most cost-effective products. 4. Consider diversifying your shelves for product displays This point is related to the previous one, you should not only consider the strategic location of the shelves. In the retail world, it is very important to diversify not only the products, but also the shelves on which the exhibition is presented. Think in central shelves for products in promotion or that are being presented in the market for the first time, so they will be more visible to consumers, and you can make them known more easily. On the other hand, it is preferable to use gondolas or wall shelves for those who are already better known and whose sales are practically assured. Creativity and individuality as a distinguishing point in the retail trade To close, do not forget that the most significant thing when designing spaces for your retail store, is to maintain a differentiating element that offers a good shopping experience to the consumer, and that makes it become a recurring customer of your store. Be creative and don’t be afraid to be a pioneer in using shelves in a disruptive way, with new colors, or less common materials. As you can see, shelving is a key element to maximize your store space and improve the shopping experience of your customers. At Promargon we are happy to help and advise you in the acquisition of your retail shelves. We hope that these tips have been useful and that you find the perfect shelves for your business. Remember that our website can request a quote and receive personalized information.

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Estanterías Promargon para retail

The Best Retail Store Accessories

Shelving and displays are essential elements in any store or commercial space, since they allow displaying and organizing products effectively. However, to maximize their usefulness, it is necessary to have the right accessories to complement their functionality. In this article, we will discuss some of the most popular accessories for shelving and displays, and how they can enhance the presentation of products in your business. The design and functionality of retail stores are influenced by the selection and use of shelf accessories. These small details can make a big difference in product presentation, space efficiency and customer experience in the store. Some examples of shelf accessories include hooks, dividers, baskets, shelves, valances, among others.  It should be noted that they not only help keep products organized and accessible, but can also improve their visibility and visual appeal. In addition, with an optimal design and strategically placed, they can help maximize the available space in the store, which is especially important in locations with limited space. At Promargon, we design your shelves and the accessories that complement their functionality, in this article we mention some of them. Bars and hooks Hooks are an excellent way to make the most of shelf space, as they allow you to do more with less. They are a commonly used fixture on store and supermarket shelves to display products.  They clip into the punched holes in equipment and can hold a variety of products: food packages, personal care products, clothing, accessories and more. In addition, they are easy to install, remove or move, and come in different sizes and styles, making them versatile and suitable for a wide range of products, ideal for customizing displays as needed. Borders or Advertising banners Advertising banners are a popular tool used on store shelves to attract the attention of customers and promote products. These are strips of paper or plastic that are placed on top of the shelves or on their sides and are usually printed with the name of the product, the brand or a special offer.  These borders are very effective in attracting the attention of customers, especially when placed in strategic locations and in eye-catching colors. They are also an affordable way to advertise products and often can be changed to adapt to ongoing promotions and marketing campaigns.  Advertising banners are undoubtedly a valuable tool for retailers looking to increase sales and improve the visibility of their products on the shelves. Spacers and railings Spacers and rails are indispensable elements in shelving to keep objects organized and safe. They are used to divide a shelf into smaller sections, which allows a better classification of objects and prevents them from getting mixed up.  Railings, on the other hand, are placed at the front of shelves to prevent objects from falling and provide additional support. Likewise, they are especially important in shelving in crowded places, such as stores and libraries, to ensure the safety of users, improving the functionality and safety of the products on the shelves. Shelves Shelves are a basic accessory for shelving and displays in the retail sector. These structures allow you to display products in an organized and attractive way for customers, thus increasing the sales possibilities of your business and improving the shopping experience. On the other hand, they also help to optimize the space in the store, allowing you to display a greater number of products in the same area and keeping the exhibition orderly.  These shelves, can have different shapes, sizes and materials, depending on the brand image, and the products to be displayed. They are essential for the display in the retail sector, we can say that they are the soul of the shelf, without the shelves, the products would not look so attractive for the purchase. Choosing the right accessories for the shelf is not a decision you should take lightly, creating an attractive, organized and functional display that improves the customer’s shopping experience requires logistics and proper advice. If you seek ways to improve your shelves and displays, at Promargon we are at your disposal with the best in accessories, made with the highest quality standards and in a variety of colors. Contact us today for a quote and to discuss the additional advantages of our products.

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Sanders y la historia del retail

The Father of Retail: Clarence Saunders

If you search the internet for this name, you will probably get very little content about this great subject, and even less in Spanish. We all know the names of the creators of big companies like Facebook; but, apparently, there are not many people who know who invented a sector as important as retail. For this reason, today we want to talk to you about the man responsible for its creation: Clarence Saunders. What was the purchasing process like before Retail? Before we talk about how Saunders’ revolutionary idea was born, we want to mention how shopping worked before 1916. More than a century ago, the customer had only the paper to pay. All the merchandise was behind the counter, the customer waited for his turn, ordered what he wanted to take, and the store manager had the task of taking, bagging, collecting, and delivering the order to the customer. This purchasing process was tedious, both for the customer due to the long lines waiting to buy, and for the store manager, who had to do everything. Not to mention all the space that was lost in stores and warehouses. The birth of retail Saunders, after working in several stores in which the aforementioned methodology was used, seeing these and other failures, devised the system that would completely change the concept of what a traditional convenience store was, decided that a store should divided into 3 areas: And that’s how he carried out his first store, called Piggly Wiggly, which clearly caused a stir and criticism, nobody thought that the idea of ​​sellers only being at the cash registers, from time to time replenishing products in their locations and let the customer do the rest looking for what he wanted to buy on the shelves. It turned out to be a success, soon sales increased significantly and the idea of ​​walking between the shelves ceased to seem like a strange idea, and became an incredible experience for the consumer. A year later, more than 1,000 Piggly Wiggly stores had been established across the United States. And although the idea was mainly focused on the seller and saving costs in their salaries, since a single seller, in this new way, could make three times as much as before, Saunders with the implementation of the shelf as a sales system it significantly improved not only what he wanted to achieve about sellers, but also the shopping and customer service experience. Retail, a timeless idea Retail turned out to be one of the best ideas for what was known at the time as the buying-selling process. At present, this seems to us the most common thing that exists, and even technology has helped in all the advancement of the consumer experience. This is how Saunders, with a project based on self-service and the implementation of shelves, changed the world of buying and selling and introduced us to retail as we know it now. At Promargon we care about offering you the best options for retail, we invite you to visit our portfolio of accessories and shelves to assemble the retail to suit you.

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